Mobissimo

Holy crawling pythons, the new Samuel L. Jackson movie hasn't even been released yet, and it's already become one of the most popular topics to mock in the blogosphere since Brokeback Mountain. The movie, as you can guess from the title, is about some bad people who release snakes on a plane to kill good people. Here's a good summary of the latest pop culture event from Wikipedia:

The film generated much pre-release interest on the Internet due to its absurdist title and premise. Much of the publicity Snakes on a Plane has received is due to a blog entry made by film industry insider Josh Friedman, who had been offered a chance to work on the script. [1] The casting of popular actor Samuel L. Jackson further increased anticipation. Julianna Margulies had also been associated with the project, but her character was written out in a later draft of the screenplay. Ronny Yu was originally slated to direct and spoke enthusiastically about the project before leaving due to budget disputes and "creative differences." He was replaced by David R. Ellis.

At some point, the film's working title was altered to Pacific Air Flight 121, to the consternation of many. In August 2005, a perturbed Samuel L. Jackson told an interviewer, "We're totally changing that back. That's the only reason I took the job: I read the title." [2] BR>The film was soon reverted to the working title of Snakes on a Plane. On March 2nd 2006, IMDb reported that the film had been renamed S.O.A.P. (standing for Snakes On A Plane)[3]. However, a week later, IMDb reported that the name had again been changed back to "Snakes on a Plane," for reasons unstated.

Soon after Josh Friedman's blog entry, the title became a catch-phrase for common idioms such as whattya gonna do? and shit happens, as well as for expressing mocking fear over a mild situation. It has inspired bloggers to create songs, apparel, poster art, pages of fan fiction, and even a mock movie trailer.

Several independent T-shirt manufacturers have made T-shirts with graphics illustrating various humorous representations of "Snakes on a plane". One depicts a frontal exterior view of a plane cockpit. The pilot and copilot, viewed through the windows, are depicted to be snakes. Another uses vintage road signs to formulate "Snakes + Plane = Snakes on a Plane". A third, with a cartoon representation of Samuel L. Jackson's character from the Star Wars series Mace Windu cutting down snakes with a lightsaber, was pulled, presumably for copyright reasons.

The film was featured in Wired Magazine as "The worst film of 2006," despite being given the "award" in January 2006, based only on the title and concept of the movie.

On March 16, 2006, New Line Cinema publically announced a [4] contest on TagWorld and a [5] website promoting the film. The contest allowed artists on TagWorld to have their music featured on the movie, whose release date was set for August 18, 2006.