Mobissimo

Midwest Airlines, famous for their fresh baked cookies in First Class, is under attack by AirTran.

MILWAUKEE - AirTran Holdings Inc. raised its hostile bid for rival Midwest Air Group Inc. on Thursday by almost 18 percent to about $345 million in cash and stock after the regional airline rebuffed an earlier offer last month.

This time AirTran, based in Orlando, Fla., took the offer directly to shareholders, bypassing Midwest's board of directors.

"We thought we would get no more consideration than we've gotten so far. We thought we'd let the owners decide," AirTran Chairman and Chief Executive Joe Leonard said during a visit to Milwaukee.

$345m is not a lot of money, but then again, Midwest is not a huge airline. An 18% increase is quite a raise, AirTran must be serious. We'll keep you updated. Mobissimo of course searched both, find there here at www.mobissimo.com.